Social media management all starts with a solid, tailored social media strategy. Before we can create your perfect social media strategy, we need to understand your goals for your social media marketing.
This social media strategy will be developed with both social management and social marketing in mind. You can have as much or as little input into this as you wish.
“Without strategy, content is just stuff, and the world has enough stuff.”
– Arjun Basu
Social media is a noisy place. From one man bands to the world biggest brands, all trying to be heard, and then there’s you. The key is in the creative. Social media content creation is a key ingredient to social media marketing success. In a busy world, your content needs to be thumb-stopping, eye-catching, jaw dropping, but most of all, authentic.
Our social media agency in the midlands features an in-house team creating thumb stopping graphics to attention hoarding video for brands all over the world.
Planning & Research
Reputation Management
Paid Ad Creation
Messaging Support
Profile Management
Dedicated Campaign Manager
42 million people in the UK use social media regularly and as a social media agency in Derby, we can honestly say gone are the days of just having a social media account. Many brands use social media daily, including your competitors.
It takes on average 7 times for a person to see your brand before they start to remember you. By seeing you on social media, they’re more likely to remember you when they need you. A great question to ask yourself is this, are my customers seeing me on social media, or my competitors?
You don’t have to dig too far into social media marketing to have heard of influencer marketing campaigns. The power of influencer marketing campaigns allows your brand or product to reach anything from thousands to millions of people whilst benefitting from high profile endorsements.
A study in 2018 showed that 49% of consumers depend on influencer recommendations, 40% had made a purchase of something after seeing it on Twitter, YouTube or Instagram. If consumers feel confident about an influencer’s recommendation, they are more likely to make a purchase. Big & small brands like you are able to leverage the trust of influencers. Digital Empires can help you get your brand in the hands of those who influence your target market.
